Design | Branding Campaign | Footfall

Molecule

Molecule is a one of its kind air bar, brewery, and restaurant, located at the thriving party hubs across India.

This venture falls under the umbrella of Yuvi Brands –  a leading company in the Hospitality sector which started operations in the year 2015. The concept of the bar, its interiors and experimental food & drinks are inspired from the World War II era. The architecture and design of the brand is woven in a way that it forms a synergy between the visual storytelling and on-ground presence. The concept based on a ruined German atomic lab combined with something as unique as Molecular Gastronomy has made ‘Molecule’ a marvel in its space! The popularity of the outlet gave rise to its equally successful chains in major cities of Lucknow, Chandigarh, Agra and Delhi & Gurgaon.

OBJECTIVE

Molecule is a renowned name in the F&B industry. As they set their footsteps in Agra, the brand was looking for a reliable source to manage their social media. They wanted to take the city by storm and create a presence like no other, by generating immense footfall to their air bar; and build buzz over social media via media spends and creative driven Instagram & Facebook feed.

SOLUTION

Build an aura of “Go-to-place-for-everything” for its local audience.
Organic growth to increase their social media followers and likes on Instagram and Facebook respectively.
A class apart graphics and creative driven feed showcasing all elements.
Content driven ads and offer/ideas to generate footfall.

Generate organic content via blogging.

Services

  • Social Media Creatives
  • Social Media Management
  • Ad Campaigns
  • Blogging
Ready to start a project?
Open chat
Hi, how can I help you?